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Content Marketing
Digital Marketing Book Reviews
September 18, 20190Comments

They Ask, You Answer By Marcus Sheridan: Book Review

Sheridan points out that the line between sales and marketing has moved. In other words, this blurry line requires businesses to understand the evolving role of marketing.
by digmarketing
Optimize by Lee Odden Book review
Digital Marketing Book Reviews
August 27, 20190Comments

Optimize By Lee Odden: Book Review

Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing, by Lee Odden, provides an in-depth guide for business owners to...
by digmarketing
Digital Marketing Book Reviews
August 12, 20190Comments

This Is Marketing By Seth Godin: A Book Review

This is Marketing: You Can’t Be Seen Until You Learn to See, by Seth Godin, is an insightful analysis of the definition of marketing. In this book, Godin excels at...
by digmarketing
Cover of the book Understanding Digital Marketing featuring the quote "Understanding Digital Marketing accomplishes well the difficult feat of assembling current practical strategies from leading experts in the digital marketing field." The front also features a graphic with a hashtag on a price tag, an eye, a silhouette of a person, a WiFi symbol on a cloud, and a location pin.
Digital Marketing Book Reviews
July 16, 20190Comments

Understanding Digital Marketing: Book Review

The world of digital media is evolving quickly. This is transforming how we access everyday information and how we communicate with one another. To simplify this phenomenon...
by digmarketing
Cover of the book Digital Marketing for Dummies by Ryan Diess featuring the phrases "Leverage Google and Facebook to grow your brand," "Automate your lead generation, sales and follow-up activities," and "Access downloadable tools that put ideas into action."
Digital Marketing Book Reviews
July 2, 20190Comments

Digital Marketing for Dummies: Book Review

Digital Marketing for Dummies is written with the marketer's best interests in mind. It provides a comprehensive step by step guide on how to use different digital marketing...
by digmarketing
Youtility by Jay Baer Book Review
Digital Marketing Book Reviews
June 18, 20190Comments

Youtility: 3 Reasons Digital Marketers Must Read This Book

Jay Baer, one of the world’s most inspirational speakers on marketing and customer service, wrote the book Youtility. His book is a New York Times Best Seller.  In it,...
by digmarketing
How to move your business to a digital marketing plan
Business Systems
December 25, 20180Comments

Why Small Business Owners Must Embrace Digital or Die

The internet has provided a mechanism today for shoppers to perform “information gathering” without having to interact with a salesperson. Unsurprisingly, they have flocked to...
by digmarketing
A Digital Marketing Guide For Brick And Mortar Businesses
Business Systems
December 24, 20180Comments

Generating Customers: The Business Of Getting Business

If you want to guarantee the health and longevity of your organization, then you need to recognize your essential responsibility of generating customers.
by digmarketing

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