February 28, 20201Comments

Digital Marketing Strategy – Podcast Interview With Joe Manausa

Author of The Business of Getting Business Do you want to know how to implement a digital marketing strategy? Today we’ve shared an interview with Joe Manausa, author of The Business of Getting

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Digital Marketing Training

November 16, 20190Comments

What Is Digital Marketing?

Digital Marketing Defined

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Digital Marketing Book Reviews

October 23, 20190Comments

Permission Marketing: A Book Review

Permission Marketing is one of world-renowned author, Seth Godin’s early digital marketing books. It was first published by Simon & Schuster in 1999. Although marketing is constantly evolving, much of

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Cover of the book Epic Content Marketing

Digital Marketing Book Reviews

October 14, 20190Comments

Epic Content Marketing: Book Review

About the Author Joe Pulizzi is a marketing speaker, author, and entrepreneur. He founded the Content Marketing Institute (CMI), which is the leading educational organization for using different forms of information

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Content Marketing

Digital Marketing Book Reviews

September 18, 20190Comments

They Ask, You Answer By Marcus Sheridan: Book Review

Sheridan points out that the line between sales and marketing has moved. In other words, this blurry line requires businesses to understand the evolving role of marketing.

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Digital Marketing Book Reviews

August 27, 20190Comments

Optimize By Lee Odden: Book Review

Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing, by Lee Odden, provides an in-depth guide for business owners to optimize their digital

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Digital Marketing Book Reviews

August 12, 20190Comments

This Is Marketing By Seth Godin: A Book Review

This is Marketing: You Can't Be Seen Until You Learn to See, by Seth Godin, is an insightful analysis of the definition of marketing. In this book, Godin excels at asking

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Cover of the book Understanding Digital Marketing featuring the quote "Understanding Digital Marketing accomplishes well the difficult feat of assembling current practical strategies from leading experts in the digital marketing field." The front also features a graphic with a hashtag on a price tag, an eye, a silhouette of a person, a WiFi symbol on a cloud, and a location pin.

Digital Marketing Book Reviews

July 16, 20190Comments

Understanding Digital Marketing: Book Review

The world of digital media is evolving quickly. This is transforming how we access everyday information and how we communicate with one another. To simplify this phenomenon for those new

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Digital Marketing Book Reviews

July 2, 20190Comments

Digital Marketing for Dummies: Book Review

Digital Marketing for Dummies is written with the marketer's best interests in mind. It provides a comprehensive step by step guide on how to use different digital marketing strategies to expand brand reach, increase audience engagement, and acquire and monetize customers.

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Digital Marketing Book Reviews

June 18, 20190Comments

Youtility: 3 Reasons Digital Marketers Must Read This Book

Jay Baer, one of the world’s most inspirational speakers on marketing and customer service, wrote the book Youtility. His book is a New York Times Best Seller. In it, Baer

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