Today, he is the CEO of a real estate brokerage in Florida that has undergone a successful transformation from a traditional brick and mortar business to one that relies heavily on digital marketing. Joe wrote this book because it’s the one he wishes he had when he started his own transformation from traditional to digital marketing more than a decade ago. This is the book that will help successful small business owners from every industry make the transition as well.
Joe started his real estate blog 12 years ago, and it has generated more than ten million dollars in revenue in the past five years alone. His writing is frequently featured in both print and digital form, and has a wide presence online.
Joe’s twitter account (@housingreporter) is one of the most-followed real estate broker accounts with hundreds of thousands of followers, and his writing has been featured on hundreds of different blogs, newspaper sites, and real estate forums all over the internet. He has received several industry awards along the way, including being named among the top 100 most influential real estate agents in Florida.